Content operations
Build a calendar around real business events, prepare captions, and route each post to the right owner for approval.
APEX
Business OS
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A secure operating layer for social content
APEX helps authorized business teams coordinate media, captions, approvals, publishing readiness, and social performance without losing control of their accounts or content.
What APEX brings together
Organize events, captions, creative direction, and required approvals.
Keep approved photos and videos private, searchable, and ready to reuse.
Connect eligible accounts only with the permissions the owner approves.
See platform-specific performance and make evidence-based improvements.
Product
The customer stays in control while APEX makes the work easier to understand and complete.
Build a calendar around real business events, prepare captions, and route each post to the right owner for approval.
Use a private workspace library to find relevant media, prepare creative options, and preserve the source behind every choice.
Keep each platform's data clearly labeled, monitor connection health, and turn reliable results into practical next steps.
Optional account connections
Connections are used only for the workspace features the account owner authorizes. Availability depends on each provider's review, account eligibility, and current API access.
Eligible Pages, professional accounts, approved content access, and insights.
Authorized profile, video information, approved analytics, and eligible posting workflows.
Authorized channel information, video management, approved uploads, and channel analytics.
Data & security
APEX never asks for a social platform password. Authorization happens on the platform's own permission screen, and access can be disconnected.
An authorized workspace owner chooses a provider and reviews the requested access.
The provider confirms which eligible business account, Page, profile, or channel can be connected.
APEX shows connection health, approved capabilities, and a nearby path to reconnect, disconnect, or get support.
Users can request deletion of connected provider data through APEX or revoke access with the provider.
Existing APEX customer?